OptArt LLC
Creative technology for unforgettable experiences.

Light Installations

Light can do more than illuminate a space. It can shape movement, establish identity, create atmosphere, and transform how people experience an environment.

Drawing from a background in public art and large-scale installation work, OptArt develops custom light installations that blend artistic vision with technical execution. Projects range from permanent architectural features and venue environments to interactive experiences and site-specific public artworks.

Whether creating a sculptural focal point, integrating light directly into architecture, or developing immersive environments, our goal is to create memorable experiences that become part of the character of a place.

Custom architectural light installation in a corridor at UBS Arena.

Light as Experience

Light installations occupy a unique space between architecture, technology, and art. While some projects are designed primarily to support a building or venue, others function as public artworks that encourage exploration, interaction, and discovery.

Our approach draws from both worlds. As an installation artist, Geoffrey Hicks frequently develops large-scale public artworks that use light as a primary material. Through OptArt, that same perspective is applied to permanent architectural installations, entertainment venues, museums, and public spaces.

Every project is developed in response to its environment, creating experiences that feel integrated, intentional, and distinctive. From subtle architectural enhancements to large-scale immersive environments, we focus on using light to create places people remember.

Design & Integration Services

  • Permanent light installations
  • Architectural lighting features
  • Interactive light environments
  • Public art installations
  • Pixel-mapped lighting systems
  • Custom lighting control systems
  • Venue and arena lighting experiences
  • Museum and exhibition installations
  • Site-specific lighting design
  • Custom fabrication and integration
  • TouchDesigner programming
  • Lighting visualization and preconstruction design

Ready to discuss a project?

Whether you're planning a public artwork, architectural feature, venue enhancement, or immersive environment, OptArt can help develop a custom light installation tailored to your space and audience.

Contact OptArt

Installation view of custom lighting around a premium entrance at Moody Center.